YuuZoo announced that they have signed an exclusive mobile partnership deal with MSN in key Asian markets – China, Indonesia, Thailand, Malaysia, Vietnam, Hong Kong, Philippines, Singapore and Taiwan. This includes a non-exclusive deal in India, the world’s second largest mobile market after China.
MSN will provide placements across its network, including significant amount of impressions on the MSN platform across the above countries in Asia, to promote YuuZoo content while the latter will develop, host and maintain a wide range of cutting-edge mobile content on a co-branded “MSNYuuZoo” site. Both parties will cooperate on integration in key content areas including editorial placements.
YuuZoo is based in Singapore with offices located in New York and Helsinki.
Thomas Zilliacus, YuuZoo’s Chairman & CEO, said that YuuZoo is launching simultaneously in key markets in Europe, US and will reach more than 1 billion potential subscribers, offering new content from over 350 leading content partners.
